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Socially Creative firm wins 50x70 International s
Posted by ochee on 20.05.08
Creative Director of renowned London based design agency Ochee, Jason Kelly has won one of only 30 places out of almost 3000 entrants in the Human Rights Violation category of the esteemed social communication project organised by 50 x 70 – one of only 2 UK based design agencies. The competition was endorsed by Amnesty International, Greenpeace, UNICEF and The WWF. The core brief of the competition was whether the declaration itself is actually “worth the paper” that it is written on. 60 years after the UN unveiled the Universal declaration of Human Rights almost half of the world’s population experiences severe violations of this declaration on a daily basis. A concept reflected effectively in “The Shredder” – Ochee’s winning entry - http://good50x70.org/2008/gallery/gallery03/ – a powerful image resonating the virtual destruction of the declaration’s socially responsive sentiment.

Founded in 2001 by Jason Kelly, Ochee has become of one East London’s leading design companies. Its philosophy is based around the concept of being socially creative – a concept often overlooked in a fiercely competitive industry. Coming from a commercially driven background; Jason Kelly has worked for some of the most prominent media powerhouses such as GQ, The Saturday Telegraph and Condé Nast Traveller. With this experience under his belt Jason has built up one of London’s most exciting young design agencies. Offering a range of services including branding, advertising, corporate identity, web design, graphic design, photography, print management, illustration, exhibition design – Ochee is a highly sought after creative design agency.
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